Privacy Policy

Last Updated: [Insert Date]

At PHAO Swimwear (“we,” “us,” or “our”), we are committed to protecting the privacy and security of our customers’ information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website phaoswimwear.com or make a purchase from us.

1. Information We Collect

We collect the following types of information:

  • Personal Information: When you make a purchase or create an account, we collect your name, email address, shipping address, payment information, and phone number.
  • Transaction Information: Details about purchases you make, including products ordered, payment method, and order history.
  • Technical Information: IP address, browser type, operating system, referring URLs, device information, and browsing behavior on our site.
  • Communication Data: Records of your communications with our customer service team.

2. How We Use Your Information

We use your information to:

  • Process and fulfill your orders for performance swimwear and accessories
  • Provide customer support and respond to inquiries
  • Improve our website, products, and services
  • Send transactional emails (order confirmations, shipping updates)
  • Prevent fraud and enhance security
  • Comply with legal obligations

3. Data Sharing and Disclosure

We may share your information with:

  • Service Providers: Payment processors (Visa, MasterCard, JCB, PayPal), shipping carriers, and IT service providers.
  • Legal Compliance: When required by law or to protect our rights and safety.
  • Business Transfers: In connection with any merger, sale of company assets, or acquisition.

We do not sell your personal information to third parties.

4. Data Storage and Security

Your data security is as important to us as the quality of our performance swimwear:

  • All transactions are protected by 256-bit SSL encryption
  • We comply with PCI DSS standards for payment processing
  • We implement industry-standard security measures to protect against unauthorized access
  • Payment details are not stored on our servers after transaction completion
  • Data is stored on secure servers located in the United States

5. Your Rights

Depending on your location, you may have the right to:

  • Access, correct, or delete your personal information
  • Restrict or object to processing of your data
  • Receive a copy of your data in a portable format
  • Withdraw consent for marketing communications
  • Lodge a complaint with a data protection authority

To exercise these rights, please contact us at [email protected].

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and shopping cart
  • Analyze site traffic and improve performance
  • Provide personalized content for water sports enthusiasts
  • Measure advertising effectiveness

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

7. International Data Transfers

As we serve customers worldwide (excluding certain Asian countries and remote locations), your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for these transfers.

8. Children’s Privacy

While we offer Kids’ swimwear and accessories, our website is not directed at children under 13. We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy periodically. The updated version will be posted on our website with a revised “Last Updated” date.

10. Contact Us

For privacy-related questions or concerns:

PHAO Swimwear Shop
2645 Granville Lane, Newark, US 07102
Email: [email protected]